Request Information

Please complete the form below, and an admissions advisor will contact you shortly.


Apply Now

Ready to take the next step?

The application process is easy. We accept and review applications year-round, and qualified applicants can begin classes any month of the year, depending on your program and location.

Click Apply Now to get started on the next exciting chapter of your life!

Apply Now

IBU653 Global Bus. & Strat. Planning

Lead Faculty: Dr Juan Espana

Course Description

Based on a review of main theories and current trends, this course examines strategic alternatives and choices available to multinational companies in world markets. Emphasis is placed upon applied strategic analysis based on case studies involving multinational companies and settings.

Learning Outcomes

  • Analyze the various theories and trends in international business strategic planning.
  • Evaluate the strategic alternatives and potential/actual outcomes.
  • Compare and contrast the various strategic alternatives as applied in various key countries and industries.
  • Compare and contrast existing and developing business-level and corporate-level strategies.
  • Develop a methodology for effective Global Strategic Planning.