Bachelor of Business Administration
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Bachelor of Business Administration
Do you see yourself as a budding entrepreneur? Are you interested in learning how to analyze the viability of a company’s product or services? Maybe you’d like to develop your people-managing skills? No matter why you’re looking to build or expand your business expertise, National University’s Bachelor of Business Administration (BBA) degree can provide you with the tools you need to define your competitive edge and succeed in today’s dynamic business world.
Concentrate Your Studies in a Key Area of Business and Industry
Our BBA program uses case studies to create real-world scenarios to help you understand everything from marketing and statistics to accounting, economics, and finance. You can also direct your studies into your specific area of interest by choosing one of ten concentrations in this program: Accounting, Alternative Dispute Resolution, Business Law, Economics, Entrepreneurship, Finance, Human Resource Management, Logistics and Supply Chain Management, Marketing, or Project Management.
Bachelor of Business Administration in Finance
The Finance specialization prepares you to take advantage of the career opportunities and future managerial responsibilities in three interrelated finance areas: financial institutions, including banks, insurance companies, credit unions and similar organizations; investments, including bonds, securities, and security analysis; and financial management for businesses, nonprofits, and governmental agencies.Learn More
Bachelor of Business Administration in Accounting
The Accounting specialization is designed for those who wish to learn the financial language of business. Understanding and applying intermediate-level accounting principles and practices prepares you to become a valuable member of any business, nonprofit, or government entity. To maximize your opportunities in the field, we encourage you to seek a nationally recognized accounting designation, such as CMA (Certified Management Accountant) or CFM (Certified in Financial Management). Those considering a CPA designation (Certified Public Accountant) should enroll in our B.S. in Accounting program.Learn More
Bachelor of Business Administration in Economics
The Economics specialization is designed for those interested in learning how individuals, businesses, and governments make economic decisions in allocating their resources. The coursework teaches quantitative analysis, economic fundamentals, and monetary principles that can prepare you for success in graduate business studies, law school, professional training, and employment opportunities in government, the private sector, and international organizations.Learn More
Bachelor of Business Administration in Business Law
The Business Law specialization is designed for those interested in pursuing a career in law, business, or government. In addition to foundational studies in marketing, operations, finance, and management, this focus of study provides you with an understanding of the complex legal issues that exist in today’s business environment.Learn More
Bachelor of Business Administration in Project Management
Project Management is one of the most in-demand skills within modern businesses and organizations. This bachelor specialization provides you with the fundamental knowledge to manage project budgets, teams, and timelines; improve productivity, profitability, and quality of work; and mitigate project risks. Whether you’re looking for an immediate job in the field, or want to go on to get a professional certification in Project Management and/or an MBA, these capabilities should give you a competitive advantage toward advancing your career.Learn More
Bachelor of Business Administration in Logistics and Supply Chain Management
The Logistics and Supply Chain Management specialization is designed for those interested in the growing number of professional roles in project management, materials management, warehouse management, and other positions in organizations that produce or ship goods locally or around the world. You’ll learn the skills necessary to produce and deliver orders on time and at a competitive cost by aligning a reliable chain of suppliers and distributors. Coursework will emphasize the expanding realm of e-commerce and its complex omnichannel distribution systems.Learn More
Bachelor of Business Administration in Human Resource Management
The Human Resource (HR) Management specialization provides you with the knowledge and skills to effectively support employees and improve the overall performance of an organization while promoting its culture, values, and strategies. As a professional in the fast-growing field of HR, you’ll help select and guide job candidates, facilitate training, determine salaries and protocols, and enable employees and organizations to reach their goals and objectives.Learn More
Bachelor of Business Administration in Entrepreneurship
The Entrepreneurship specialization is designed for those seeking practical knowledge in starting, operating, and managing a small and growing business. It provides you with specialized knowledge in entrepreneurship, e-business, small business management, and family business. Coursework explores venture capital acquisition, risk management, new business registration, security, bankruptcy, estate planning, philanthropy, and family business issues.Learn More
Bachelor of Business Administration in Alternative Dispute Resolution
The Alternative Dispute Resolution specialization is designed for those interested in pursuing degrees in Legal Studies, Business and Public Administration, or Leadership and Counseling. The coursework will position you to grow in the role of an ADR specialist as the demand for ADR increases in the fields of law, business, counseling, government, community services, and nonprofit work. Upon completion, you’ll understand the fundamentals needed to engage in conflict diagnosis, and to be an effective negotiator, mediator, facilitator, and arbitrator.Learn More
Bachelor of Business Administration in Business Analytics
Designed for working professionals interested in data-driven skills and analytical methods in business. These skills and knowledge are key to creating value, improving data-based decision-making processes, and support strategic management. Coursework focuses on cutting-edge analytics and data science, including statistical methods, data management, and visualizing and communicating data.Learn More
Program Learning Outcomes
Upon completion of this Bachelor of Business Administration degree, you’ll be able to:
- Apply ethical and legal principles to a business environment
- Demonstrate skills and knowledge in the areas of business math, economics, accounting, finance, and operations management needed to make sound business decisions
- Apply knowledge in the fields of management, information systems, and marketing to different business environments
- Apply the knowledge acquired in the program for the analysis of strengths, weaknesses, and potential improvements in a business
- Demonstrate written, presentation, and research skills expected of a business school graduate
- Develop a global business perspective based on the knowledge of foreign business environments and cultures
Hear From Our Faculty
Watch this video to hear Dr. Brian Simpson from the Department of Accounting, Finance, and Economics discuss the Bachelor of Business Administration program and what to expect.
“The Bachelor of Business Administration program equips students with writing skills and quantitative skills. It also improves their presentation and technical skills necessary to succeed in a business setting.”
– Dr. Brian Simpson, Professor and Chair, Department of Accounting, Finance, and Economics, College of Law and Public Service
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Why Choose National University
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We’re proud to be a Veteran-founded, San Diego-based nonprofit. Since 1971, our mission has been to provide accessible, achievable higher education to adult learners. Today, we educate students from across the U.S. and around the globe, with over 220,000 alumni worldwide.
“My biggest takeaway from this program is that going through the rough of the program like late nights early weekends is what made me stronger, wiser, and more ready to use all of the education and skills the program gave me. Without the grit, the program would not have been as successful for me. The program made me ready to face hard days in the workforce, and I feel ready for the challenges because of it.”
– Hope Ingle, Class of 2022
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Successful completion and attainment of National University degrees do not lead to automatic or immediate licensure, employment, or certification in any state/country. The University cannot guarantee that any professional organization or business will accept a graduate’s application to sit for any certification, licensure, or related exam for the purpose of professional certification.
Program availability varies by state. Many disciplines, professions, and jobs require disclosure of an individual’s criminal history, and a variety of states require background checks to apply to, or be eligible for, certain certificates, registrations, and licenses. Existence of a criminal history may also subject an individual to denial of an initial application for a certificate, registration, or license and/or result in the revocation or suspension of an existing certificate, registration, or license. Requirements can vary by state, occupation, and/or licensing authority.
NU graduates will be subject to additional requirements on a program, certification/licensure, employment, and state-by-state basis that can include one or more of the following items: internships, practicum experience, additional coursework, exams, tests, drug testing, earning an additional degree, and/or other training/education requirements.
All prospective students are advised to review employment, certification, and/or licensure requirements in their state, and to contact the certification/licensing body of the state and/or country where they intend to obtain certification/licensure to verify that these courses/programs qualify in that state/country, prior to enrolling. Prospective students are also advised to regularly review the state’s/country’s policies and procedures relating to certification/licensure, as those policies are subject to change.
National University degrees do not guarantee employment or salary of any kind. Prospective students are strongly encouraged to review desired job positions to review degrees, education, and/or training required to apply for desired positions. Prospective students should monitor these positions as requirements, salary, and other relevant factors can change over time.
*Positions may require additional experience, training, and other factors beyond successfully completing this degree program. Depending on where you reside, many positions may also require state licensure, and it is the responsibility of the student to ensure that all licensure requirements are met. We encourage you to also review program-specific . Any data provided on this page is for informational purposes only and does not guarantee that completion of any degree program will achieve the underlying occupation or commensurate salary.