Course Description

Examines communication technologies and their effects on society. Looks at the history of such systems: how they emerged, diffused, and evolved. Covers current systems, with an emphasis on how the Internet and other new platforms are changing media, education, business, and politics around the world.

Learning Outcomes

Compare the emergence, diffusion, and evolution of communication technologies
Create all elements of a multiplatform media mix plan.
Evaluate the characteristics of communication technologies
Compare content types afforded by different communication technologies
Examine how new technologies affect existing audiences, consumers, and media.
Analyze the influence of new communication technologies on daily life
Analyze the influence of new communication technologies on society and culture

Prerequisites

ENG101

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