This course is an introduction to the private enterprise system. Topics covered include forms of business organizations, business finance, human resource management, production, entrepreneurship, business ethics, marketing, and the changing business environment.
- Explain the American free enterprise system.
- Describe how businesses operate in our modern political, social, and economic environment.
- Present a general background in the elements and characteristics of business enterprise.
- Discuss the many aspects of business functions such as management, organization, human relations, marketing, finance, and ethics.
- Analyze the methods and procedures used by people in business to arrive at effective decisions.
- Explain the role of profits in our economic system.
- Present major business concepts in writing and orally using proper business communications techniques.
Why Choose National University?
We’re proud to be a veteran-founded, San Diego-based nonprofit. Since 1971, our mission has been to provide accessible, achievable higher education to adult learners. Today, we educate students from across the U.S. and around the globe, with over 180,000 alumni worldwide.
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