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PSY639 Consulting Practice Dev.

Lead Faculty: Dr Douglas Barba

Course Description

Focuses on the development and production of a completed business plan for the purpose of starting a consulting business practice. Students will examine relevant issues such as vision, mission, marketing, profitability, technology, legal, and operational management. Covers ideas and tangible tools to develop a successful practice in today's business world.

Learning Outcomes

  • Design a Performance Psychology business plan.
  • Evaluate target markets and potential competition in consulting.
  • Assess the potential legal, professional, and operational risks of a consulting practice.
  • Evaluate strategic information technology relevant to the practice of a Performance Psychology consulting practice.
  • Address potential ethical business delivery issues pertinent to a consulting practice.
  • Create a plan for branding, marketing and daily operations of a consulting practice.