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Areas of Study

COM431A Interactive Campaigns

Lead Faculty: Dr. Joan-Marie Van Tassel

Course Description

Learners apply new tools and techniques to design, create and implement interactive communication programs and campaigns. Offers hands-on production of content for Internet and Web 2.0 platforms, including blogs, wikis, sites, virtual identities, and objects, and incorporates user-generated content, and 'word-of-web.'

Learning Outcomes

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